For the first
time, a 3D animated series is part of the “Sesame Street” television
program. In the program’s 40th anniversary season debut, computer-generated
(CG) segments were delivered by SpeakeasyFX and made
with Autodesk Softimage software from Autodesk, Inc (ADSK:
NASDAQ). The series features a digital version of the favorite Muppet fairy-in-training,
Abby Cadabby. “Sesame Street” is the longest running children’s program on
television.
SpeakeasyFX, an animation studio in New Jersey, worked
on 13 nine-minute segments of “Abby’s Flying Fairy School” (Youtube clip). These fully CG segments were created to
foster preschoolers’ critical thinking and problem solving skills. Abby
Cadabby, along with an eclectic gang of new friends, attends Fairy School with
Mrs. Sparklenose. Abby and her friends solve problems using rhyme, reason and
cooperation.
“Until now, Sesame
Street used exclusively hand-driven Muppets. We went the CG route
with ‘Abby’s Flying Fairy School’ so that we could
bring to life all the wonderful physical action our writers envisaged ¾ such as underwater scenes,” explained Carol-Lynn
Parente, executive producer at Sesame Workshop. “As well, the CG format allowed us to produce
many online game options for SesameStreet.org, extending the
broadcast experience.”
SpeakeasyFX used Autodesk
Softimage to model, animate, render and composite “Abby’s Flying Fairy School.”
“We’ve been using Softimage since we opened our doors,” said Scott Stewart,
executive director at SpeakeasyFX. “Our mandate was to bring movie-quality
animation to ‘Sesame Street.’ Of course, we needed to do it quickly, easily
and on budget. Softimage was key to achieving these goals,
because we were able to do everything we needed to in the software. It was essentially a
single software workflow ¾ we
love Softimage for its versatility.”
SpeakeasyFX created over 500 new props and characters
for the series. The team’s greatest challenge was the development of
digital characters that behaved like real-world Muppets. This required advanced
fur and cloth simulations, and complex rigging. Stewart said, “To
preserve the creative vision, we decided to build our digital Muppet models as
if a hand was manipulating them from inside. This was a breakthrough
modification to our workflow and was critically important in helping us find the
right balance between CG and traditional Muppet performances.”
SpeakeasyFX relied
on Softimage software’s Interactive Creative Environment (ICE) to quickly generate
magic effects. ICE was used to simulate particles, bubbles, a genie in a bottle
and even a macaroni twister. Stewart added, “ICE gave us the bandwidth to
include a lot of effects and magic, allowing us to deliver a level of
quality that exceeded initial expectations. After building our ICE trees
and toolsets we were able to easily customize and add effects and
magic to shots in an extremely labor-efficient way.”
“We feel fortunate
to have collaborated with SpeakeasyFX on ‘Abby’s Flying Fairy School’,” added Sesame Workshop’s Parente. “They developed the digital characters with
fantastic furry detail. Doing the series in CG, using Softimage software, provided
the freedom to showcase different types of storytelling, while
preserving what viewers of all ages love about ‘Sesame Street’.”
Stewart concluded,
“Two of the big success factors for this project were great people and great technology.
The Sesame Workshop staff clearly communicated their design ideas and
vision with us. Miranda Barry and Carol-Lynn Parente were excellent at
helping the project stay true to the Sesame heritage."
About
Sesame Workshop
Sesame Workshop is
the nonprofit educational organization that changed television forever with the
legendary Sesame Street. As
the single largest informal educator of young children, local Sesame
Street programs produced
in countries as diverse as South Africa, Bangladesh and India are
making a difference in over 120 nations. Using proprietary research
to create engaging and enriching content, Sesame Workshop produces programs
such as Dragon Tales and Pinky Dinky Doo. In addition, multimedia needs-driven
initiatives provide families tools for addressing such issues as children’s
health, military deployment and emergency preparedness. As a
nonprofit, product proceeds and philanthropic donations support Sesame Workshop’s
educational research and creative content for children around the world. Learn
more at www.sesamestreet.org.
About
Autodesk
Autodesk, Inc., is a
world leader in 2D and 3D design, engineering and entertainment software
for the manufacturing, building and construction, and media and entertainment
markets. Since its introduction of AutoCAD software in 1982, Autodesk continues
to develop the broadest portfolio of state-of-the-art software to help
customers experience their ideas digitally before they are built. Fortune 100
companies ¾ as well as
the last 14 Academy Award winners for Best Visual Effects ¾ use Autodesk software tools to
design, visualize and simulate their ideas to save time and money, enhance
quality and foster innovation for competitive advantage. For additional
information about Autodesk, visit www.autodesk.com.
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